In the times when people are always looking forward to improving their existing skills, different ed-tech platforms have come up with numerous courses across different fields. One such field in which these platforms offer courses for Content Writers and Marketers. The available courses are beginner, intermediate and expert levels which makes you learn content writing and marketing from the scratch and makes you an expert in the field as you progress. 

Top Courses for Content Writers and Marketers

If you are new to the field or looking forward to upgrading your skills, you might want to take up some courses. Here in this article, we have summarized the top 7 courses offered by ed-tech platforms in the content domain. Stay connected till the end to know more about them. 

WordPress for Beginners 

Offered by Udemy

This step-by-step process of creating a website with WordPress is one of the beginner-friendly courses among over 30,000 courses offered by Udemy. Although it may initially seem unconventional, this course is a great way to learn how to maximize the advantage of WordPress. The course becomes important since it teaches a major part of the best SEO practices. This can be said as one of the best courses for beginners. 

Become a Better Blogger: Content Planning

Offered by SkillShare

The course by a co-worker of government agencies and fortune 500 companies, Andrea Goulet Ford, is a great course if you want to learn a better way to plan your content. The course also helps you develop a library of resources that you can refer to in the future. At the end of the course, you will come up with a planning of online content of up to three months. 

Content Marketing: Blogging for Growth

Offered by SkillShare

Taught by the CEO of Single Grain and the Founder of Growth Everywhere, Eric Siu, is an 80-minute online class that takes you through different blogging styles and how to brainstorm the topic of your blog and how to come up with a complete blog with an engaging title and featured image. By the end of this beginner-friendly course, you will successfully end up writing a blog along with a great marketing strategy.

High-impact Business Writing

Offered by Coursera

Offered by Coursera, High-impact business writing is an expert-level course comprising videos, recordings and quizzes of over eight hours. The course is basically offered by the University of California, Irvine and is presented by Coursera for $35. The course focuses more on the unique points and teaches you how to communicate in a better way in the world of business. High-impact business writing course is a part of the Career Success Specialization course series. 

Content Strategy for Professionals Specialization

Offered by Coursera

This course comprises four parts Engaging Audiences, Managing Content, Ensuring your Content’s Impact and Expanding your Content’s Reach. The course is specially designed for entry-levelers, profit and non-profit and government organizations. The course gets you hands-on with the basics of content marketing and how you can relate it to business strategies and make it complete. 

Although the course is available for free on the platform, however, if you wish to get a verified certificate from Northwestern University you will have to pay $49.00. 

Content Marketing for B2B Enterprises

Offered by Udemy

Taught by CEO and Founder Audiento, William Flanagan, the course is one of the few free courses offered by Udemy. The courses take you through real-world business scenarios and how you can deal with them. The course has six sections including Creating  Interesting Relevant Content, Publishing Content for Conversion and Getting Content in Front of Your Audience. This course is worth time for the marketers in the B2B segment. 

Content Storytelling Rules for the Digital Marketer

Offered by Online Marketing Institute

The course comes with 70 video classes for beginners, intermediate and advanced levelers. This course is initially available for a free trial but to access the complete course, you will have to purchase it. 

Storytelling course focuses on the fundamentals of storytelling and how to make it more creative and engaging. However, to excel in these skills with the help of this course, you will have to step out of your comfort zone.

Here we come to an end of our top picks of courses for Content Writers and Marketers. These are some of the great courses, however, there are many others that are available on different platforms. You can take them to polish your skills and make them more creative and engaging as I see that the trend of content won’t be changing anytime soon.

Suggested Read: 5 Best & Free Content Writing Courses : [Checkout Today]


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